September 2024
A great success - relates Nissens Group after Automechanika 2024
For the first time in its over a century-long history, Nissens Automotive has exhibited the three distinct brands that make up the Nissens Group. Nissens Automotive, AVA, and Highway Automotive collectively enjoyed the highly successful Automechanika Frankfurt 2024, connecting with existing partners and reaching many potential customers.
Featuring all three brands on separate sections of its intuitive stand, the innovative central screen, which drew great attention from everyone who saw it, was supremely effective at demonstrating the character and offerings of the individual businesses while stating their connection within the overall group. Central to its combined message for the aftermarket is that the Nissens Group is here to secure its customers with quality products that address all vehicle segments and technology, making its tangible support to affordable mobility and repairs relevant today and in the future.
DELIVERING THE DIFFERENCE
This message was demonstrated by Nissens, which, in addition to showing its thermal management solutions for new energy vehicles that include electric and plug-in hybrid (EV, PHEV, MHEV) powertrains and address the future, also exhibited its recently launched product innovations like throttle body and EGR coolers range for truck applications. This highlights the brand's commitment to current technology being commonplace in the aftermarket. With renowned technical support and business solutions, Nissens emphasized the value behind the company's 'Delivering the Difference’ strapline.
THE CLEVER CHOICE
The AVA section focused on its specialism as the ‘Clever Choice’ for aging vehicle applications, providing an optimized range to provide the needed coverage over fewer part numbers. Its new offering for the event was a range of oil coolers, available as complete assemblies, including housing and oil filters. Currently, the company offers 28 oil coolers with housings, covering more than 425 original equipment (OE) part numbers. However, its total range encompasses 315 units, catering for 1,250 plus OE references.
TRUCK EXPERTS.. AND MORE.
For Highway Automotive, the group's brand, which is a byword for heavy-duty vehicle parts, the main focus at the show was to signalize its spare parts solutions for truck, agricultural, construction, and bus applications. The company has developed an impressive replacement parts program with over 1,800 parts in the engine cooling, climate control, and emissions control systems. Aiming to optimize the segment's advanced repairs further while reducing the environmental cost, the brand's solutions, like EGR system repair kits and remanufactured coolers, were shown. At the same time, their newest product lines of starters, alternators, and AdBlue pumps were displayed, providing further business potential for the sector's spare parts distributors and fleet operators.